JVF Phase 2: repositioning and showcasing the abundance of intangible musical heritage of Rajasthan and its rural musician communities

The Rajasthan Folk Festival, Momasar, is a cultural rural festival that is being facilitated by  JVF since 2011 and has gradually evolved into a community-owned festival. 

Mustering local resources, JVF enables the annual creation of a self-sufficient village festival  focused on the stories, music, art and food of the local communities of Rajasthan. 


  • Create a cultural platform that is rooted in the traditional environment to bring out  and showcase the best that Rajasthan folk traditions have to offer 
  • Serve as an annual meeting point for artists to exchange ideas, to create new  musical formats and to celebrate one’s roots 
  • Create a platform for new artists to showcase their talent 
  • Provide opportunity and motivation to the local youth to own the festival which then  creates social-cultural change within the village. For instance, cleanliness drive, craft  revival initiated/owned by the youth and children. 
  • Aid in the continuation of the traditional legacies by engaging the youth and keeping  their interest 



  • Audience: This year the festival had a footfall of 8K-9K visitors which included people  coming down from over 30 villages/cities from across India and international  attendees. 
  • Artists: Over a span of 2 days, the festival highlighted the work of 220 artists from 23  different communities of Rajasthan. 
  • Special Guests: Arjun Prajapati Ji (Sculptor, Padma Shri), Shakir Ali (Miniature  Painting, Padma Shri), Ramkishore Chinpa (Block Printing, Bagru - Padma Shri),  Prahlad Tipania (Kabir Vani Gayak, Padma Shri), Mr. Vikram Golcha (JVF Trustee), Dr.  Rima Hooja (JVF Trustee), Dr. David Roche, Surendra Patawari (NRI, Belgium) 

Publications & Telecasts 

  • The 3-hr long main stage event on Oct 17th was live telecasted on Doordarshan  National 
  • Festival reports on ETV Rajasthan & Zee TV 
  • Press Articles & Coverage (English): Times of India, Hindustan Times, DNA, Arbit 
  • Press Articles & Coverage (Hindi): Dainik Bhaskar, Rajasthan Patrika, Daily News,  Rashtra Doot, Punjab Kesari